Christianity TodayPastoral LeadershipChurch ManagementMagazinesFreeChristianity Today International

If you like our blog,
check out the journal!

Subscribe to Leadership Journal

Save 21%


twitter updates




    Seminary &
    Grad School Guide
    Search by Name


    Or use Advanced Search to search by major, region, cost, affiliation, enrollment, more!



    blogs we're watching



    books we're reading


    « Cartoon: The Right Translation | Main | Audio Ur: Dan Kimball's Take on Being "Missional" »

    June 25, 2008

    Out of Ur Repents?

    Marshall Shelley responds to Willow’s Revealing YouTube video.

    In October 2007, Out of Ur posted what has now become a much read and much quoted commentary that we titled "Willow Creek Repents?" It was based on comments that Bill Hybels and Greg Hawkins, Willow Creek's executive pastor, presented at The Leadership Summit 2007, announcing the release of Reveal, a book emerging from an extensive study of Willow and other churches.

    Earlier this month, Bill Hybels and Jim Mellado, president of the Willow Creek Association, posted a video on YouTube objecting to the "misinformation" published by Out of Ur and our sister publication Christianity Today regarding Reveal.

    reveal.gif

    The week following the release of the video, I went to South Barrington to meet with leaders of Willow Creek to hear their concerns face to face, which was a very helpful experience. They shared with me new approaches to ministry prompted by Reveal that are in process and things they are not ready to have published. I will honor their trust. I certainly affirm the steps Willow is taking to more effectively turn irreligious people into fully devoted followers of Christ.

    I do need to respond publicly to two items that were aired in the YouTube video.

    1. What does it mean to "repent"?

    In the video, Bill Hybels says of the title "Willow Creek Repents?":

    "I wondered, What horrible, immoral thing have I done? I think it was a poor choice of words, actually. . . . I don't think when you make a strategic adjustment, it qualifies under the term repent. I think every evangelical knows that's kind of a loaded-up term, and I think someone wanted to get some action on a blog, and I think it was very unfortunate and quite disingenuous to title the article that way."

    Okay. It did get attention on the blog, and the term provided Willow critics in the blogosphere a chance to gloat. But the gloaters were misreading both the blog post and the Reveal study. We have high regard for the ministry at Willow Creek and feel terrible that our wording led to a misrepresentation of what was actually happening. For that we apologize.

    At Out of Ur, a blog for pastors engaging today's culture, we assumed our readers would know that repent means (literally) "to turn" or "to change your mind." Our editors have been reading authors in spiritual formation that suggest repentance is not just a dramatic shift "from sin to holiness," but instead repenting is a daily realigning of life to follow Jesus, a shift "from off course to on course." This is the meaning that comes to our minds first.

    Yes, a common connotation of "repent" is "to renounce sinful ways." That's NOT what we meant, as the blog post itself bears out. Out of Ur intended the word repent to refer to a mid-course correction to follow Christ, which is the way Greg Hawkins took it in his follow-up post when he wrote, "repenting is not a new experience for us. We've made a number of major course corrections over the years."

    We do NOT think Willow Creek needs to "renounce sinful ways" for their pre-Reveal strategies. The real breakthrough of the Reveal initiative is in fact the discovery of a better way to evaluate the effectiveness of strategies to reach people far from God and equip them to live Christ-Centered lives. Willow is using this information to get better at that mission.

    We thought our readers would understand our use of the word repent. But many took it differently.

    2. Is Willow shifting from its seeker orientation?
    .
    The YouTube video emphasized Willow's 32-year commitment to the same mission statement: "to turn irreligious people into fully devoted followers of Christ." The video also suggested that Out of Ur's coverage was written "without a proper understanding of what we're actually doing these days."

    That's true. Things are different now than when we wrote our October blog post. And we did not present the whole picture. We emphasized the changes that Willow was announcing at the Summit; we did not give sufficient space to the things that were not changing. That's a besetting sin of us journalists, I'm afraid - assuming that change is more newsworthy than continuity.

    When Christianity Today wrote recently that "After modeling a seeker-sensitive approach for three decades, Willow Creek Community Church now plans to gear its weekend services toward mature believers," we did not describe the church's approach with enough precision.

    In Greg Hawkins' October post, he wrote:

    "Is Willow re-thinking its seeker focus? Simple answer ? no ? Willow is not just seeker-focused. We are seeker-obsessed. The power of Reveal's insights for our seeker strategy is the evangelistic strength uncovered in the more mature segments."

    In April, Hawkins commented further on the ways Willow is including mature believers in its approach to reach seekers.

    Our coverage was based on statements in the Reveal book and on Hawkin's comments in the April post. Turns out we were wrong, however, to interpret those comments to mean that Willow's services were shifting focus from seekers to more mature believers. Now, in hindsight, we see that what's changed is not the focus on seekers, but the assumptions of what a "seeker service" is. For thirty years, the prevailing assumption has been that seekers want anonymity and do not want to participate in worship. Now we understand that Willow is as seeker-focused as ever, but the definition of "seeker service" is changing. Willow is now finding ways for seekers to participate in worship, to be connected and known. And even more innovations are in the works.

    The story of Reveal's implications is a work in process. In the future, we will be more precise in our descriptions of what Willow is doing, and we look forward to telling more of the story as it becomes available. We're determined to get it right.

    Share this:  Add to facebook?  Add to Del.icio.us?  Add to digg?  Add to reddit?  Add to stumbleupond?   

    marshallshelley.jpg

    Marshall Shelley is editor of Leadership journal and author of Well-Intentioned Dragons

    Posted by UrL Scaramanga on June 25, 2008



    Trackback Pings

    TrackBack URL for this entry:
    http://blog.christianitytoday.com/mt/mt-tb.cgi/1289



    Comments

    I'm reminded again why I love the blogosphere when I read posts like this. True, sometimes we bloggers include incendiary things in our headlines to get folks to read (though I don't think the word "repent" qualifies as such).

    But the flow of information continues after we post, and the comments section help hold us accountable, and the medium itself allows opportunities for clarification like you have done here.

    Bravo, Marshall!

    Posted by: Mark Goodyear at June 26, 2008

    The good news to come out of all of this...

    #1 Willow is discovering that more effective ways to take people all the way from unbeliever to sold out missionary of Jesus Chriist.

    #2 This study (which I believe if people actually read it would help us all) has gained a lot of attention on the Web (somewhat due to Out of Ur).

    I think we need to celebrate what God is doing, get on board with the mission of making disciples, have healthy debates. But can we please please stop criticizing Willow without even reading the REVEAL study and without considering the fact that it is based on many churches and not just Willow (and other seeker churches).

    Posted by: Mark Broadbent at June 26, 2008

    Before the comments either criticizing or hailing Willow Creek begin to flow again, I just want to stop and breathe in the sweet fresh air of Christians like Hybels, Mellado, Shelley, and others coming together to listen to and love each other. Ready? Breathe in ... breathe out ... Ahhhhhh!

    Posted by: Tim McDonnell at June 26, 2008

    Let me understand this. I have read REVEAL and listened to lectures and the web posts. Willow Creek is saying that the core message is not really what they are driving at. That the gap between seekers and members will not result in major cultural changes.

    Are you kidding me!!! This is corporate spin and message control!! They made CT go out to their location to dress them down on the coverage. Is this journalistic freedom or is Willow Creek trying to control their message. When they put their report out that message was put out for review and criticsm.


    Posted by: ericpo at June 26, 2008

    I am actually surprised at this. I believe in journalistic integrity and applaud you for owning what you now see as a "mistake"

    But what prompted people to agree with the original post was not just the Reveal campaign or the book, but Hybels own words.

    http://revealnow.com/story.asp?storyid=49

    He says, "That survey rocked my world." He calls it "The wake up call of my adult life."

    Hawkins even said in his own video, He says, “Our dream is that we fundamentally change the way we do church. That we take out a clean sheet of paper and we rethink all of our old assumptions. Replace it with new insights. Insights that are informed by research and rooted in Scripture. Our dream is really to discover what God is doing and how he’s asking us to transform this planet.”

    It's kind of hard to believe that it's business as usual, when they've provided a lot of information to suggest the alternate.

    Willow isn't just a church. They teach people how to do what they do. And when the teacher says, "We got it wrong." It has a little bit bigger affect that Bill seemed to be willing to admit.

    I applauded him for doing it (Reveal) but as a journalist, you allowed them to ignore what was originally said.

    Posted by: Jonathan Brink at June 26, 2008

    can 'out of ur' and 'christianity today' be relied upon to report honestly about anything connected to WC or their affiliates in the future? no, not in my view at least.

    Posted by: david at June 26, 2008

    As a regular Ur reader and as one who attended the Summit at a Willow satellite location last August, I certainly didn't think "repent" was the wrong word. Greg and Bill sure seemed to think this was a huge wake-up call for the church. And I took "repent" to mean redirect their energies.

    The Ur and CT coverage sure didn't seem mean-spirited.

    And I really wondered what prompted Bill and Jim to do a YouTube video to reiterate the Willow Creek mission statement. The video sure seemed to indicate that Willow was feeling pressure from somewhere ...

    I can't wait for Ur or CT or some other trusted source to tell us the rest of the story.

    Posted by: Jarrod at June 26, 2008

    Maybe Ur or CT can tell us what's really going on at Willow--with "next gen" ministry being discontinued, with satellite campuses--how's that really going? With the $80 million sanctuary, then the departure of three members of the teaching team.

    Can you Reveal anything about that?

    Posted by: Chad at June 26, 2008

    I've always admired Willow for its ministry effectiveness and willingness to innovate and to stop doing what isn't working.

    To me the Reveal story is just another chapter in that saga.

    I'm eager to learn what new things Willow has up its sleeve. I'm sure we'll learn from them and adapt them for our church.

    Posted by: JaimeT at June 26, 2008

    Thank you Out of Ur. I was frustrated at the first article because it seemed loaded and a bit inflammatory. I said so back then and I appreciate you posting this.

    Posted by: leoskeo at June 26, 2008

    Why is everyone in the church so soft? Gosh, first Ed Young starts whining about consumers being consumers in his consumer church and now Willow wants CT and UR to correct their coverage when they feel they were not in control anymore?

    Once the Christian culture dies in America and/or tax right offs for donations are no longer given the mega-church institution will colapse...so I do hope that Willow makes radical shifts, radical!

    Posted by: Sam at June 27, 2008

    Hear hear! Tim.

    Posted by: Louise at June 27, 2008

    I'm just wondering. Will Out of Ur repent from calling those of us who blogged our struggles with WC's Consumer Church approach, "gloaters" who can't read - as we took issue with a church that admitted it had screwed up in discipling people - and then marketed that admission to the wider church.

    Posted by: Bill Kinnon at June 27, 2008

    :)

    Posted by: Brandon at June 27, 2008

    some touchy words in the comment section here...when did wanting to clarify a message start being equated with trying to squelch journalistic freedom?

    based on Ur's previous coverage of all things Willow Creek, and previous responses to disagreements in general, i really doubt they would print an apology/retraction/whatever you want to call it like this if the editor did not consider it to be, as far as he/she is concerned, accurate.

    i find it hard to believe the charges that Out of Ur has permitted itself to be bullied into agreement, or so star-struck by WC leaders that they would print an opinion they do not genuinely support. anyone who writes publicly knows just how dangerous to all perceptions of credibility such an action is.

    Posted by: elly at June 27, 2008

    I have always respected Willow Creek and I've always respected Christianity Today's publications. Now I get to see how these two exemplars of Christian influence behave when their worlds have a bit of a collision.

    What I've seen here has been very positive. Lead on WC and CT. We're watching and learning.

    Posted by: EdgarGuerra at June 27, 2008

    While Ur proceeds with a mea culpa and the original intent of the original video is debated, the important question is being ignored.

    What should be under the microscope is the theology being taught from the pulpit. This is the first criteria for evaluating any church body.

    Are they teaching sin, repentance and Christ crucified and resurrected or are they ear ticklers?

    Posted by: Richard Dennis Miller at June 27, 2008

    I find this statement from the top of this post quite troublesome, "I certainly affirm the steps Willow is taking to more effectively turn irreligious people into fully devoted followers of Christ". This seems to imply that the good news of salvation isn't for the Jew, the Muslim, the Mormon, the Wiccan or the JW. Very odd.

    Posted by: Melody at June 29, 2008

    "This seems to imply that the good news of salvation isn't for the Jew, the Muslim, the Mormon, the Wiccan or the JW. Very odd."

    Melody,
    I think a cursory, literal read would imply the exclusivity of which you indicate a silent protest, but given the subject I think one should look beyond the obvious semantics of what is being discussed and see the totality of the subject, which is that they're all included.

    Posted by: sheerahkahn at June 30, 2008

    The change in direction from what I have observed is not that they are "repenting" or changing what they are doing and have done, but that they are adding a component that they have been missing due to a false assumption.

    Discipleship does not happen in the big, community meeting for most people. Keep the service seeker-oriented if you want. But let's also get to the nuts and bolts of being used by God to help converts be able to stand on their own 2 spiritual feet. This is what I am looking for in their new book.

    What I read in Reveal (the first book) is not new. Sonlife was teaching this in the late 70's. They also had 4 levels of growth, and from my understanding Willow Creek and Sonlife and CDI all had a part in that beginning. Willow just forgot about the 2nd half (which they are now "rediscovering"). There should be an article on that!

    Posted by: Steve at June 30, 2008

    Interesting that few comments have included anything about the adapting of ministry to meet the culture. As a missions pastor, the missionary enterprise of the last 50 years has been accepting the challenge of contextualizing the gospel to the culture to which it is called to serve. Why would it be any different here in the U.S.? Churches who want to reach the culture must adapt. The methods of reaching and growing people in 1970 needed to be re-evaluated...just as Willow seeks to do. The gospel message is the same, the packaging changes with every generation. On vacation we attended a 150 year old church this past weekend, we sat with 40 or so other worshippers in a beautiful old sanctuary fit for 1000 people. I loved the music and the organ, but couldn't wait to return to my church with a contemporary means to reach the contemporary culture of this millenium. Let's face it, the new millenium is down the track...why not work at adapting like Willow does?! It's okay for missionaries to contextualize the gospel, why shouldn't we work as hard at it?

    Posted by: C.Judge at July 1, 2008

    Hear Hear Bill!

    Sad to have seen Out of Ur post that about bloggers (aka gloaters) as most posts I saw that took issue with WC and Reveal were respectful and insightful.

    Posted by: Elle at July 2, 2008

    What I can take away from this discussion is that "pomosapiens" tend to be very discriminatory. They don't like mega-churches such as Willow Creek because those churches tend to target a more modern audience. Pomo's get super-excited (and maybe a little over-eager) at the possibility that the mega-church may possibly stumble. Obviously modernism is not as good as postmodernism so stop trying to reach those stupid, structure oriented people. (please note the sarcasim in my voice.)

    Wow that came out a little more harsh than I meant. It is easy to get carried away in this "conversation". I would re-write it but then maybe keeping it can help me remember how easy it is to be contentious...

    Posted by: mr. contentious at July 3, 2008

    Out of Ur Repents? That is what I thought when I read the article.

    What amazes me is this. REVEAL was a study done in collaboraton with many churches. But some don't seem to know this.

    Also, some seemed shocked that discipleship is weak in many churches. What I love about WC is that at least they research and then are transparent enough to tell the truth. Always have been. I realize that what they took the time and resource to discover is true of every church I have been a part of during my life. The fact they had a wake-up call about this is a credit to them. Know of anyone else of their stature willing to risk it? Send me a link!

    Now about the word "Repents". Out of Ur might have felt that the technical definition was their meaning in the post (though I'm sure many will also see that as "spin" as well) but in reality to millions of evangelical Christians, repent will always conjur up talk of "dealing with sin". Clearly, tons of people in America took it this way.

    I (like many other responders) am happy to see this talked through. Sometimes, God wins. Wish people would communicate more before going to press. It would solve a host of problems in the body of Christ and model better communication.

    Bottom line - Thanks for the effort! It takes some maturity to take this direction!

    Posted by: Sam at July 8, 2008

    I have a great appreciation for both Willow and Leadership (Out Of Ur) for their humility in the discussion. I would like to suggest, however, that we all learn from this to avoid over-dramatizing and tabloid-esque conclusions a priori, if possible. Humanity's rubber-necking voyeuristic impulse can prove to be detrimental sometimes. http://vialogue.wordpress.com/2008/07/11/reveal/

    Posted by: VIA at July 12, 2008

    The folks at Willow made observations that call into question the assumptions of ALL American church leaders...not just those of us in the seeker-sensitive genre.

    We have tended to think that if we just get people to our church services, into our classes and small groups, and serving in our church ministries, they will become fully devoted followers of Christ.

    The reveal of REVEAL is that such church based activities are indeed helpful, but not all sufficient in prompting the kind of spiritual growth and transformation all of us seek in our congregations.

    Those who strive to use REVEAL as a tool against Willow have probably been contrary to their approach anyway...but REVEAL is NOT confirmation of your anti-seeker-sensitive biases.

    Posted by: Stan Tharp at July 14, 2008

    I am one of the victims of reveal. Can you imagine following faithfully for over 20 years, doing everything Bill Hybels tells me about keeping my spiritual tempurature high, serving so faithfully and then one day Bill speaks to leaders and said oops we made a mistake. There are people involved who got hurt, who didnt grow spiritually as much as they could have, who had to watch people making money by using reveal to write books when in fact it is lives that were hurt, people who were not being taken care of spiritually and now all of a sudden we are supposed to follow the new trend when there must be some reason why three pastors all left Willowcreek within a few months and once again no one is talking about that.

    Posted by: anthony at September 7, 2008